Getting my book reviewed

I spent some time this week following up leads about book reviews. With The Wormton Lamb coming out at Easter, I want to create more of a media splash than I managed with The Horsepower Whisperer. The ultimate is to arouse (good word) some interest from the national media but this seems to be a closed shop. If you are not a buddy of the editor I don't think you get a foot in the door. I could send them a copy but from remarks Bill Bryson made in his introduction to The Ascent of Rum Doodle by W E Bowman, newspaper offices are awash with books sent in for possible review that either get pulped, binned, sold on eBay and Amazon or used as Christmas presents by skinflints. Not that Bill Bryson would ever do this, of course. The point of his introduction was how pleased he was to have discovered The Ascent of Rum Doodle , which enjoyed a kind of cult following among rock climbers against all the odds. As you can imagine, that kind of story interests and inspires me great...